“INSTANT PLEASURE” VISUALIZER VIDEO WORLD PREMIERE
Not many bands can attribute their formation to several chance run-ins at bars. Even fewer can say that these run-ins occurred in two cities approximately 3,965 miles apart. But when it comes to standing out, that’s not the only thing that separates Obliques (Zach Van Hoozer and Ben Flesch) from other musicians. Fresh from Paris where they played a sold-out show at the Les Inrocks Festival alongside Alex Cameron, these world-travelers come to us equipped with their latest video release.
Check out their new visualizer video for “Instant Pleasure” above. With its distinctive look reminiscent of an ’90s television show (think washed-out, pastel-colors; blurry images that switch from one to the next with fuzzy TV static; video game graphics; and Very Big Hair), it’s very likely that Obliques’ newest premiere will be one you’ll remember. Probably because you’ll want to watch it again. And again.
On what the song and its accompanying video represent, frontman Van Hoozer (Obliques) says,
“The song represents a reaction against getting caught up in escapism and instant gratification culture. The lyric visual drives the point home, splicing the lyrics with 90’s late night TV hotline ads and technological nostalgia, fed back to the viewer twice removed broadcast via a lifeless, so-called Smart TV.”
In a world of likes and retweets, “see now, buy now,” and FedEx overnights, Obliques ask us to step back and away from the technology and break up with Alexa and Siri to ponder what’s really important: fleeting, frivolous happiness or something more?
The band is currently gearing up to release more new music in the New Year before hitting SXSW in March.